CFoW Podcast - episode 1: The Trump and Brexit effect in Customer Experience with Chris Davis
The rise to power of Donald Trump and the exit of the UK from the EU took most of us by surprise. Did these events signal a disenfranchisement with the establishment or were they symptomatic of our inability to adequately understand and engage with our target audience?
In this the first CFoW podcast we take a look at the lessons learned from these recent macro-economic events and how this translates to organisations customer experience strategy. Joining me is Christopher Davis, a graduate consultant in Cognizant’s strategy and transformation team.
We hope you enjoy the series.