How Digital Are You?

2017 is set to be a big year for the digitally transforming. To check you’re on course, take this quick and dirty self-diagnostic, in the form of 33 questions. Score well? Tweet it. Score poorly? Skype me for a private consult.

Why 33 questions? No reason, other than according to Dan Brown, the number 33 leads to the essential meaning of life ...


Q1 Do you want a right to be forgotten? (Score 0 for Yes, 1 for No)

Q2 Did you re-Tweet something last week? (Score 1 for Yes, 0 for No)

Q3 Did you send an original Tweet last week? (Score 1 for Yes, 0 for No)

Q4 Do you check your email in bed? (Score 1 for Yes, 0 for No)

Q5 Do you prefer to read fiction on a screen or on paper? (Score 1 for Yes, 0 for No)

Q6 Do you have a Bitmoji? (Score 1 for Yes, 0 for No)

Q7 Do you prefer email or Slack? (Score 1 for Slack, 0 for Email)

Q8 Do you prefer Tableau or Excel? (Score 1 for Tableau, 0 for Excel)

Q9 Have you checked Facebook today? (Score 1 for Yes, 0 for No)

Q10 Have you cut the cord? (Score 1 for Yes, 0 for No)

Q11 Do your prefer algorithms or serendipity? (Score 1 for algorithms, 0 for serendipity)

Q12 Edward Snowden: hero or villain? (Score 1 for hero, 0 for villain)

Q13 R/3 or R3? (Score 1 for R3, 0 for R/3)

Q14 Concur or Hotel Tonight? (Score 1 for Hotel Tonight, 0 for Concur)

Q15 Which is more important: learning French or C++? (Score 1 for C++, 0 for French)

Q16 Artificial Intelligence: friend or foe? (Score 1 for friend, 0 for foe)

Q17 Would you like a self-driving car? (Score 1 for Yes, 0 for No)

Q18 Which was the best performing S&P500 stock in 2016? (Score 1 point if you answered Nvidia without looking it up)

Q19 Which is brighter? The future or the past? (Score 1 for the future, 0 for the past)

Q20 Have you worn a tie in the last year? (Score 1 for no, 0 for yes)

Q21 Have you watched the 6:30 news in the last year? (Score 1 for No, 0 for Yes)

Q22 Have you hacked into your kid’s Snapchat account? (Score 1 for Yes, 0 for No)

Q23 Have you sent a letter in the last year? (Score 0 for Yes, 1 for No)

Q24 Have you built (DIY) an AI assistant? (Score 1 for Yes, 0 for No)

Q25 Have you eaten at Eatsa? (Score 1 for Yes, 0 for No)

Q26 Have you written a check in the last year? (Score 1 for No, 1 for Yes)

Q27 Is your Klout score above or below 50? (Score 1 for Above, 0 for Below)

Q28 President Zuckerberg: Likely or unlikely? (Score 1 for likely, 0 for unlikely)

Q29 Net neutrality; good or bad?(Score 1 for good, 0 for bad)

Q30 Do you know the name of your digital twin? (Score 1 for Yes, 0 for No)

Q31 Do you quantify yourself?(Score 1 for Yes, 0 for No)

Q32 How many Bitcoins do you own? (Score 1 for some, 0 for none)

Q33 Have you spoken to Alexa today? (Score 1 for Yes, 0 for No)


If you scored over 30: Are you Mark Zuckerberg? You should audition for the next season of HBO’s Silicon Valley. You are super awesome. Don’t get smug.

If you scored between 20 and 29: You have a place in the 4th Industrial Revolution. You should still be able to teach your kids a thing or two. And your boss.

If you scored between 10 and 19: You are probably slipping behind in the race against the machine. Extra time in the digital gym is recommended. Drop and give me 20 Instagram posts before dinner.

If you scored under 10: Quills and pigeons and record stores and postcards are nice, I grant you that. Can I make you some cocoa?